Lessons from Mr. Wayne
Bruce Wayne owns a billion-dollar company, he is an entrepreneur himself and there are a few lessons which we can learn from him.
On account of the batman’s birthday, let’s take a look at the life lessons, his entrepreneurship journey has to offer. Bruce Wayne is the son of Physician Thomas Wayne and his wife Martha. Martha Wayne was a member of the prominent and wealthy Kane family. Thomas Wayne’s family reaches back as far as the founding of Gotham City. Well, I am not writing this to enlighten you on the history of the Wayne family. Bruce Wayne owns a billion-dollar company, so Batman is an entrepreneur himself and there are a few lessons which we can learn from him.
Understand your audience deeply:
As a young man, Bruce Wayne left Gotham city, his house, and luxuries of life to shed his celebrity status. He goes on a journey of self-discovery and lives the life of a common man. He even goes to the extent of becoming a criminal himself to understand their mindset.
Most successful businesses begin by noticing a problem for which there isn’t an adequate solution. But the real work comes with getting into the mind of your customers to learn how they think.
Focus on your “why”:
Bruce Wayne starts to eliminate corruption because he had a motive which was to stand against it and carry his parent’s legacy. There was no ego or thunder of revenge involved, only due to he wanted to stand up against those things which his parents stood against. His “why” was all about the desire to carry that legacy.
Bruce Wayne’s ‘why’ is his north star, and motivates him to push through the pain and misery that comes with being Batman.
A good entrepreneur has a bigger mission beyond profits that motivates them to carry on through hard times. The north star that guides them to make decisions that are better for the long term goals of the company.
Don’t wait for the “big launch”:
Bruce is onto something. He knows he wants to become a symbol, but he doesn’t know what that symbol is quite yet. He knows he wants to strike fear in the hearts of criminals, but he doesn’t quite know-how.
Still, none of that stops him from moving forward. He goes back to Gotham and takes over the applied science department at Wayne Enterprises with Lucius Fox. He researches the big players in Gotham, from mob bosses to cops and judges to figure out who can be trusted. His first time going out he wears a ski mask.
This is exactly what you need in your life, you don’t need to wait till you figure every single detail about your plan and then start working on it. Just the idea and willingness to strive and accomplish the goal of success in your business should be enough to get you going, you will eventually figure out things working on your idea with time and soon your entire idea will be in physical form.
Adapt and Improvise:
At one point, Batman realizes his job entails jumping off ledges, and the landings don’t tickle, so he has Lucius Fox build him a cape that can help soften his fall.
He realizes he has to cover long distances he gets his suit designed that way.
This is exactly what young entrepreneurs need in life. Adapting improvising should be your keys to success too. You should look for the space of improvements and work on them until you successfully improve them in your business. As you will offer your services or products in the market, you need to take feedbacks as well, analyze them and improvise your business accordingly.
Learn to build trust and work as a team:
The Dark Knight realized he couldn’t always succeed alone, despite his many gadgets. Like all good entrepreneurs, he built a team. Both Robin and Batgirl were always kept in the loop and were well-trained at using Batman’s gadgets. Likewise, a successful digital transformation needs the right people and skills. It’s not all about getting the right tech – they also need the right talent with the necessary superpowers to address the needs of the business.